Current Events



Austin Aqua Fest

March 11 – April 28, 2018



From a small debutante ball sponsored by The Austin Admiral’s Club to a major Cultural Festival hosting the likes of Ringo Starr and Dolly Parton until it all came crashing down, Austin Aqua Fest celebrated a side of Austin most people don’t think of.

With humble beginnings as an effort by the Austin Admirals Club to bring awareness to local watershed and boost business in the summer months, it seems odd that Aqua Fest became one of the foremost displays of Austin’s weirdness. Traditional boat races gave way to drag boat races, the debutantes morphed into (at the time) scantily clad beauty queens, and the music embodied everything that made Austin cool… and eventually tanked the whole festival.

Please join us at SouthPop as we revisit this grand piece of Americana that turned Austin into a festival town by showing how to do it right — and how to do it wrong.

The opening celebration will be held March 11 from 2-6pm before you head out to your SXSW showcases. We will have refreshments, beer and wine, and live music by Ty Grimes and his band. Admission is a suggested, and very much appreciated, $5 donation or free for SouthPop members. Remember there will be NO PARKING at SouthPop, so please park on Collier Street.

The exhibition will continue through April 28 during our regular hours – Thursday – Saturday, 1-6pm. Admission to the gallery during regular hours is free. Be sure to bring by all your friends from out of town, or come take a break from the craziness downtown.

For more information, please stay up to date on our social media Facebook, Twitter, and Instagram, email us at, call us at 512-440-8318, gilded letters by magical owl accepted at anytime.


 Past Events

For our first exhibition of 2018 SouthPop Presents: 40 Years of Esther’s Follies! In partnership with the crew at Esther’s and help from Jesse Sublett’s new retrospective book, we’ll dive into the history of Esther’s from the comedy act at Liberty Lunch featuring some rag-tag UT students, to the mainstay and must-see attraction featuring music, comedy, magic, and oh so much more on 6th street.

From four different homes, a fire, a cast and crew of over 80 actors, musicians, comedians, artists, designers, a magician or two, and more than a few “wardrobe malfunctions”, Esther’s Follies is a microcosm of Austin’s changing zeitgeist. Just as it did in 1977 (and even sooner!) the cabaret has captivated locals and visitors alike with both silly Austin in-jokes and poignant political satire, while incorporating the changing landscape of 6th street. Once a rundown alleyway filled with hookers and Latino dive bars, to a bustling arts and entertainment district.

SouthPop’s exhibition will feature photos and posters from the 40 years of shows, illustrating not only the on-stage antics of characters like Dame Della Diva and Chi Chi LaBamba, but behind the scenes story from Shannon Sedwick and Michael Shelton who are not only Esther’s parents, but anchors for Austin’s Arts Community.

We will be holding an event to celebrate Esther’s Follies and our exhibit on Sunday, January 14 from 2-6pm. The Uranium Savages will headline and light refreshments will be provided. A $5 donation is suggested, but members are welcome for free. As always during our events there is NO PARKING at SouthPop. Please park on Collier Street.

The exhibition will continue through February during our regular business hours, Thursday – Sunday 1-6pm or by appointment on Wednesdays. Admission to the gallery is always free.

For more information, please stay up to date on our website, our facebook, twitter, or insta, email us at or give us a call at 512-440-8318 (we promise the phones work now).

Following the opening of ELBOW GREASE, SouthPop will be hosting a monthly free concert series to be held at Threadgill’s World Headquarters the last Sunday of the month from October 2017 to February 2018.

Please Click Here for more details!

SouthPop’s 2017-2018 exhibition season kicks off with Elbow Grease: The art of Jon Narum, Nicholas Russell, and Sam Yeats – paintings created by three artists who have been involved in the music scene since the early 1970s.

Narum, Yeats, and Russell have been mainstays of the Austin art and music scene for 40+ years. Their fine art and design will be on display in our gallery so you can see how their work embodies Austin, music, and how it’s both changed and stayed the same as the city and the scene have over the years.

Please join us Sunday afternoon, October 22 for a kick off celebration featuring beer, wine, live music by John Inmon, refreshments, and great company! And this time, thanks to the generosity of our latest sponsor Alamo Drafthouse Austin, we’ll be raffling off two free movie passes during the band’s break! Members are admitted free, for all others there is a $5 suggested donation at the door. There is NO PARKING AT SOUTHPOP or PLANET K during the event, so don’t even try it. Please park on Collier Street.

The exhibition will run through December 2 during our regular hours, Thursday – Sunday, 1-6pm, or by appointment. Admission to the museum is always free.

Day of the Dead: Austin Style

Please join us for a special one night event at SouthPop. We are hosting our annual Day of the Dead Celebration this Sunday, November 5 from 2-6pm. Festivities will begin with the induction of this year’s memorial wall honorees including:

  • Bill Collings
  • Johnny Gimble
  • Joe Eddy Hines
  • Tobe Hooper
  • Evan Johns
  • Louis Meyers
  • Margaret Moser
  • Charlie Prichard
  • George Reiff
  • Paul Sessums
  • Spencer Starnes

With a few honorable mentions who passed after our printing deadlines.

Following that will be the traditional call to the spirits, SouthPop will provide altar candles and some flowers, but please bring your own offerings to leave for Austin’s Cultural Icons of the past (just know you can not take them back).

Once our special guests from the other side have to been notified, The Blackhawks and Rosie Flores will be getting the party started! There will be refreshments, beer and wine, and our exhibition ELBOW GREASE featuring the artwork of Sam Yeates, Jon Narum, and Nic Russell on display. Admission is a suggested $5 donation at the door, members are admitted free.

There is NO PARKING at SouthPop for any of our events, so please park on Collier Street. For any other questions, please call us at 512-440-8318, email us at, or stay up to date on our facebook page @SouthPopATX.

Check out the details for our upcoming Month of Sundays in September!

50 Over 50:

An oral history of Austin’s Live Music Scene from 50 artists over 50


It’s finally happening, you guys! SouthPop’s 50 Over 50: An exhibit featuring 50 of Austin’s premier working musicians and artists over the age of 50. Through stories and interviews we’ll be capturing their portraits and the unique tales that are crucial to preserving this history that made Austin music culture what it is today.

With the help of Austin Public, we are capturing the history from when Austin was really cool that turned this sleepy Texas town into the Live Music Capital of the World. Audio of Austin’s artists and musicians are available through webpage at for exhibition, archival, and educational purposes, and we are hosting a live music event to celebrate this incredible project. We’re bringing this exhibit into the 21st Century, so download a bar code scanner and bring a pair of headphones to listen to the interviews in the gallery (or at home1). If you need help, staff will be on hand.

We will hold an event celebrating the project, on Sunday July 23 at 7pm featuring live music from Harvey Thomas Young. Beer, wine, and light refreshments will be available with a $5 donation contributing toward the continuation of our project. Members for free. The exhibit will run through September 30 every Thursday – Sunday, 1-6pm. Please be aware there is NO PARKING at the Center, so please park on Collier Street.

Please stay tuned for more updates as they become available. We will be posting photos and maybe snippets of video during our interview process, and we hope you’ll join us July 23 to see how it all comes together.


From its humble beginnings as a one day festival, Austin Psych Fest sought to celebrate the influence of one of the greatest eras of Rock n Roll to modern day Austin. Over the past ten years, the festival grew to three days, multiple stages, and several downtown venues, bringing Psychedelic Rock, both old school and modern, back to the forefront of Austin’s Live Music scene. In 2015 organizers The Reverberation Appreciation Society renamed the festival LEVITATION, in honor of Austin music icons The 13th Floor Elevators.

SouthPop presents to you Levitation’s piercing history through photographs and posters so deeply rooted in the psychedelia of the late 1960s and early 70s, you might have to do a double take. Share in the nostalgia of some of your favorite bands who both influenced AND played at Levitation. And come check them out opening night.

Levitation: 10 Years of Austin Psych Fest opens Saturday April 22. Shiva’s Headband starts at 7:09pm on our iconic stage, followed by Lake Of Fire. Entrance is a $5 suggested donation, or free for members. Beer and wine for those 21+ light refreshments for all. The exhibit runs through June 3, and admission to the museum is always free.

Please park on Collier Street as THERE IS NO PARKING AT SOUTHPOP. For more information, please email us at or stay up to date on our facebook page here. If technology scares you, we still have a landline at 512-440-8318. Museum hours are 1pm-6pm, Thursday through Sunday while the exhibition is on view.

Peace, Love, and Happiness, y’all…



Austin Studio Tour

May 13 – 21


SouthPop is proud to participate once again in Big Medium’s WEST Austin Studio Tour. We’ll be featuring a special exhibition of some of Austin’s old school aesthetic.

In its 6th year, WEST Austin Studio Tour offers a self-guided tour of 172 artist studios, 45 galleries, 92 Temporary Exhibitions, 11 Happenings, 6 Libraries, and 5 Schools, including SouthPop! Please come mingle with artists and other studio-goers as we present a special exhibition including the works of Kerry Awn, Jim Franklin, Danny Garrett, Cass Hook, Sam Hurt, Billy Perkins, Scout Storm Cloud, Rachel Wade, Bob Wade, Mishka Westell, and Sam Yeats.

Live music and refreshments will be provided on weekend afternoons.

Gallery will be open for WEST at the following dates and times:

  • Saturday May 13 and Sunday the 14th 11am – 6pm
  • Thursday May 18 and Friday the 19th 1 – 6pm
  • Saturday and Sunday the 20 and 21 from 11am – 6pm.

Please email us at the center, or call 512-440-8318 if you have any questions. Remember, there is no parking at SouthPop during WEST, so please park on Collier Street. Admission is free, but donations are greatly appreciated.

Stay Tuned for More Details including who will be playing and when!


SouthPop at SXSW

Please join SouthPop for our annual appearances at SXSW! We’ll be at the Austin Chronicle Music Awards and Flatstock just like we are every year! Here’s the details:

Austin Chronicle Music Awards


Kick off the music week at SXSW with SouthPop at the Austin Chronicle Music Awards: A true celebration of old Austin Music and its impact on culture nation-wide and internationally! Check out rock and country legends as they celebrate 35 years of Austin Music Awards. More details on performers (including Lyle Lovett) as well as tickets can be purchased here.

The show starts at 7:55 this Sunday March, 12 at the Moody Theatre.

Flatstock 59

Liquitex Tube JFKLN 085

Come see the work of the music industry’s top poster artists today. SouthPop will be there, as always, with the work of poster legends of the past, and a rare opportunity to come purchase a piece from our collection. The event, hosted by the American Poster Institute, is free and open to the public, and SouthPop will be offering a special print autographed and by none other than Jim Franklin.

The event will be held at the Austin Convention Center Exhibit Hall 4, Thursday March 16 – Sunday March 18. 11am -6pm.

You’ll be able to enjoy drinks from the bar (not free) and live music while you add to your collection.

We hope y’all have a great SouthBy, and hope to see you at some of our events!!

Join us at SouthPop for our first exhibit of 2017! Saturday, January 28 at 7:09pm we’ll be kicking off our next exhibit – Punk Town: The Current Punk Bands Making a Mark on Austin’s Music Scene!

The exhibit will highlight current poster art that promote Austin’s Punk Rock music Scene and how they illustrate a one-of-a-kind live music experience! You can also bet we’ll be including posters and art from our permanent collection to show how Austin’s art has grown with the city and with Punk Rock.

With the Sex Pistols show in San Antonio in 1978, Punk Rock exploded in Texas, rejecting the whole hippie, cosmic cowboy scene. They made way for bands like The Skunks, The Huns, The Dicks, the Buffalo Gals, Chick-a-diesels, and so many more to invade Austin’s clubs like Raul’s, Duke’s Royal, and Coach Inn. Club Foot and the Armadillo Headquarters embraced the loud, in-your-face appeal, hiring punk bands for opening acts and main events, including The Ramones and Iggy Pop. Today Punk is alive and well in Austin, and we’ll feature the poster art of bands like  Animal Train, The Punks on Parade, The Starving Wolves, Equinox, Riverside RiotKrum Bums, and The Elected Officials. Come experience the art of anti-everything and disenfranchisement. Come see what has kept the youth rebelling all the way since the 1970s, and how the messages have changed.

Live music will be performed by Punks on Parade. Beer and wine will also be available, along with light refreshments. $5 donation for admission, or free for SouthPop’s members. Remember, NO PARKING AT SOUTHPOP during the opening event. Please park on Collier Street.

press release


Please join the South Austin Museum of Popular Culture for our annual appearance at the Armadillo Christmas Bazaar!

“The Armadillo Christmas Bazaar is an 11 day fine art shopping destination featuring national and local award-winning artists, with live music and two full bars in a festive, lively atmosphere. In its 41 season, this annual tradition and cultural icon is one of Austin’s longest running art and music festivals attracting around 40,000 shoppers each year. It all adds up to a fun authentic Austin experience.
Find an exciting variety of upscale art, handmade gifts, heirloom pieces and stocking stuffers for everyone on your list from over 160 carefully curated artists. The Armadillo makes holiday shopping fun in an upbeat, family friendly environment. This is the place to find gifts from the heart, build an art collection year by year, personally meet the artists and commission custom pieces.
Enjoy at least three bands per day on the Armadillo stage with set times for any lifestyle at 11am, 3pm and 7pm. Featured musicians include emerging stars, local legends and Grammy winners. Armadillo’s intimate stage allows you to experience Texas music all-stars in a rare holiday setting surrounded by friends and family. You’ll find shoppers dancing merrily in the aisles with gifts in one hand and a cold beer in the other. The 2016 lineup includes 34 different bands/performers with 6 musicians new to the Armadillo Christmas Bazaar this year: Albert and Gage, Marcia Ball, Asleep at the Wheel, Beto and the Fairlanes, Charlie Belle, Gina Chavez, Suzanna Choffel, DURAWA, The Eggmen, Ruthie Foster, John Fullbright, Eliza Gilkyson, Emily Gimble, Terri Hendrix, Warren Hood, Shelley King, Bill Kirchen, Jai Malano, Jimmy LaFave, Los Coast, Uncle Lucius, Mary Hattersley’s Blazing Bows, Clay McClinton, Carson McHone, The Peterson Brothers, Sarah Pierce, Quiet Company, Alpha Rev, The Rocketboys, Shinyribs, Jackie Venson, Dale Watson, Carolyn Wonderland and Ray Wylie Hubbard.”

SouthPop will be closing our gallery for the holidays so we can provide you all the opportunity to come snag a part of our collection at our annual booth at the Christmas Bazaar. We’ll be there each day; December 14-24, 10 am til 10pm, featuring original poster art and prints, books, mugs, and more, as well as hosting book signing from some of our friends including Margaret Moser (Thursday, 12/15 5-10pm), Danny Garrett, and Mark Proct (times and dates to follow).

Admission to the Christmas Bazaar is $8 for an all day pass, or free for our SouthPop members who signed up or renewed their membership before  December 4 this year. Please sign up for membership online here to get all set up for your pass for next year.

If you have any questions, please call us at the Center at 512-440-8318, email us at, or stay up-to-date with our facebook page, and of course get all your Armadillo Christmas Bazaar news at the Christmas Bazaar Hompeage!

Come find us under the big light-up sign on the wall, and we hope to see you there! And of course, have y’all some happy holidays!

From Steam to Extreme:

Closing Event

Sunday, December 4, 1-5pm

closing-event-poster-dec-4-small-for-webLast minute event! We’ve decided to bid farewell 2016 at SouthPop with an event for all of our supporters! Please join us Sunday December 4 from 1-5pm to help us close out our Steam to Extreme Heat Exhibit.

Extreme Heat will be on hand to perform for us once again, from 2-4pm. As this is a special event we are holding a silent auction! Bruce Spelman and Michael Barnes will each be auctioning off the opportunity to tour the exhibit with one of the guys who lived through it all. Get the behind the scenes, low down dirty details. We will also be auctioning off 4 iconic Steam/Extreme Heat posters from back in the day. All proceeds will benefit SouthPop.

As always, there will be no parking at the Center for the event, please park on Collier Street, or you’ll have a weird time trying to back out onto South Lamar. Beer, wine, and light refreshments will be on hand. We ask a $5 donation at the door, or free for our members. For more information, please stay upto date here on our facebook, or our website at You can also contact us at SouthPop at 512-440-8318, or

Dia De Los Muertos: Austin Style

One Night Event Honoring the Dead


Dia de los Muertos, a Mexican holiday that involves bringing offerings to the altars of the dead, hoping to invite back their souls to hear the well wishes of their loved ones, has been a tradition at SouthPop since its beginning. At dusk we light candles, say prayers, and celebrate the lives of recently departed Austin Cultural Icons. This year is particularly special to us as we honor one of our founders, Henry Gonzalez, who passed this year. Upon the memorial wall he built that surrounds the Center and is accompanied by his public works of art, we will add Henry and many of his friends. This year will be adding to our wall:

Bobby Bellemans – Jazz Guitarist
Guy Clark – Singer and Songwriter
Kerry Dawson – DJ
Arturo Garza – Percussionist
Bob Meyer – Trumpet Player
Paul Ray – Singer and DJ
Lucky Tomblin – Musician, Philanthropist, and Attorney
Johnny Winter – Blues Guitarist
Jim Yanaway – Record and Producer
and of course

Henry Gonzalez – Artist, Designer, and SouthPop Founder

Please join us at SouthPop on Saturday, November 5 at 7:09, and bring offerings you are prepared to send with the dead (things you don’t mind getting back), flowers, candles, beads, etc. SouthPop will provide plain candles. And bring your stories and memories of loved ones who have departed. Music will be performed by the Blackhawks and light refreshments will be provided.

Please park on Collier Street, as there will be NO PARKING AT SOUTHPOP. Festivities are located at 1516 South Lamar Blvd. We suggest a donation to the Center of $5. If you have any questions, please call us at 512-440-8318 or email us at, and keep up to date with our facebook page here.

This year we are opening up our Iconic Memorial Wall for Sponsorship. As we continue to add to the wall we are working to update the rest of the existing wall by purchasing plaques that will better resist the elements and stand the test of time. Please check out more information at the button below:



In Memoriam…

Henry outside the Center June 2010003
Obituary for Henry B. Gonzalez

Henry Gonzalez was born August 6, 1950, in Brownsville, Texas to a large and loving Latino family who have been residents of Tejas since before the US stole the territory from Mexico. He died on February 29, 2016 after an intense 16 month battle against cancer.

Growing up in Brownsville and Corpus Christi, Henry got to Austin as quick as he could in 1972. Although he attended several of Texas’ finest state schools he left academia to become an integral part of the Austin music scene, working at The Armadillo World Headquarters, the Austin Opera House and later touring and working for several national and local bands. He was an artist, stage hand, stage manager and mentor to the next generation. He recognized early on the importance of Austin’s music culture and in 2004 Henry was part of the founding group of the South Austin Museum of Popular Culture, where that unique culture is celebrated, and spent the rest of his life as the driving force of that organization.

He leaves behind an enormous number of friends and family, including his wife, Leea Mechling; son, Ben Gonzalez (wife, Margaret); daughter, Coree Alvarez (husband, Michael) and grandchildren Beck Ava Gonzalez and Royal Bennet Gonzalez.

A memorial service will be held on Sunday, March 20th at 1pm at the Zilker Clubhouse. In lieu of flowers, please consider a donation to Hospice Austin.

1516-B S Lamar Blvd Austin, TX 78704 | (512) 440-8318
Usual hours of operation are Thursday through Sunday 1 – 6pm and by appointment or chance.
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